About Us

ART × CULTURE × BRANDS × COMMUNITY

Founded in 2020 by longtime friends Winona Wei (Wiwi) and Kehui Pan (Kiki), K&W Creative Agency is a women-owned cultural and creative agency based in New York City and Shanghai.

We connect brands, artists, and communities through art and culture, creating meaningful collaborations that bring creative ideas and diverse perspectives to life.

Championing Women in Art & Creativity

We believe in the power of creativity to connect people and cultures. We are especially passionate about supporting women in the creative industries, creating opportunities for female artists and creative professionals to showcase their work, collaborate, and grow.

What We Do

Our work spans artist collaborations, creative partnerships, cultural programming, and community initiatives.

We work with clients and partners across museums, hospitality, real estate, retail, advertising, and publishing, bringing together artistic vision, cultural insight, and creative production.

From brand collaborations to community-centered cultural experiences, we strive to create projects that inspire, engage, and build meaningful connections.

Women-Owned. Creativity-Driven. Community-Connected.

NEW YORK — SHANGHAI

We welcome artist submissions and opportunities for creative partnerships.